CMO / PMM / Brand Manager

На данный момент CMO.

Мои компетенции и опыт

I have more than a decade of experience in IT, video game marketing & journalism. I've successfully launched more than 10 games & apps to the world market, with the most successful earning $ нужен доступ к резюме in the first 6 months, recouped investment & remains profitable. 

Early in my career as video game journalist I've done multiple overseas tours to different closed & industry events like E3 & Blizzcon, taking 100+ interviews & writing reviews, NDA'd mock reviews etc for the best local magazines and websites. So I know the internal kitchen of the media & also have a wide base of contacts. 

For the last 6 years I have been working as a marketing expert & brand manager for multiple worldwide launches on both mobile games, video games & other IT products. 

My key responsibilities were making & managing a brand, preparing & launching products worldwide, making a marketing department from scratch, hiring talent & making processes, collaborating on processes between publishing/branding & finances/legal departments, preparing GTM, managing digital marketing channels & their budgets as well as strategizing & other СМО tasks. 

I have an extensive list of achievements. For example, I successfully worldwide launched the most expensive project in the history of 101XP. For another company, I made a 20- level monetization scheme based on analysis of the best projects in the genre, which brought it 6-fold profits. I also participated in the ASES Summit 2019 hackathon sponsored by Stanford as a brand expert. 

Also as an aspiring entrepreneur i tested 15+ project hypotheses in different markets. Most I closed because of analytics , but one made it to MVP. Turned journalistic experience into a custdev skill and conducted 30+ custdevs.