CMO / Head of marketing / Директор по маркетингу

На данный момент Директор диджитал маркетинга.

Мои компетенции и опыт

Anton Kirillov - CMO, Marketing Lead

Profile

Experienced Digital Marketing Manager with over 7 years of expertise across FinTech, EdTech, HR, E-commerce, and

B2B sectors. Proven success in driving impactful strategies, optimizing user acquisition, and achieving significant results

internationally. Recognized for data-driven decision making, cross-functional collaboration, and a passion for innovative,

high-impact marketing solutions. Special focus on sustainable growth and digital transformation.

Employment History

Head of Digital Marketing at FBS - October 2023 to Present

Responsibilities: Developing and executing performance marketing and media strategies across seven countries.

Leading a team of 10, focusing on traffic management, conversion, ROI, and brand awareness.

Achievements:

- Boosted advertising investment efficiency by 3x in six months

- Developed Branformance marketing strategy and product launch processes for new markets

- Established and scaled media buying and UA team

Growth Marketing Manager at InDrive, InJob vertical - October 2022 to October 2023

Launched нужен доступ к резюме in Kazakhstan, Mexico, and Peru using digital tools and media. Key achievements:

- Increased 'new applicants per day' from 50 to 600

- Raised average responses per vacancy from 3 to 12

- Enhanced applications from SMBs to 130+ per week per region

- Identified and prioritized launch locations based on market analysis
 

B2B Marketing Manager at нужен доступ к резюме - July 2021 to October 2022

Managed merchant acquisition strategy, expanding the seller base on the platform. Results:

- Increased seller count from 9,000 to over 50,000

- Boosted GMV by 10-14% MoM by optimizing acquisition in targeted categories

- Enhanced brand awareness from 34% to 48% with a federal media campaign

Skills

Leadership, Strategic Marketing, Performance Marketing, CRM, Digital Media, Team Management, Analytical Thinking,

User Acquisition, Brand Strategy, Cross-functional Collaboration

Contact

Anton Kirillov

Location: Tbilisi, Georgia

Phone: нужен доступ к резюме

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LinkedIn: нужен доступ к резюме