Руководитель отдела контента/Главный редактор/ Head of content

Job Title: Content Director (remote)

Metropolitan Group - real estate company in UAE, Austria, UK, Oman, expanding to Hong Kong

Job Summary:

As an Content director you will lead the content team in creating, optimizing, and managing high-quality, search engine-friendly content that supports our company’s digital marketing efforts, both offline and online. Your role is pivotal in organising an optimal structure of the content creation team with the focus on driving organic SEO traffic, increasing audience engagement, and improving our online visibility in a highly competitive market.

Responsibilities:

- Reorganize internal workflow with the team to create cost-efficient and streamlined process of content creation in a variety of languages - RU, ENG, DE, IT, FR, DU, CH, AR.

- Oversee the creation of high-quality written content for different business-driven purposes - landing pages, property descriptions, blog articles, project and property catalogues, corporate brochures and services description among others.

- Manage and lead a team of writers, editors, translators and provide guidance, priorities, set editorial standards, and ensure content meets quality and quantity benchmarks.

- Evaluate performance of the team members and provide constructive feedback and guidance as required.

- Conduct ongoing keyword research to identify relevant, high-value keywords for real estate content, and incorporate them effectively into content creation.

- Ensure all-around content consistency (style, fonts, images, and tone) & responsibility for high-quality texts to be published.

Requirements and skills:

- Understand and implement best practices for written content creation in B2B, sales and marketing.

Requirements and skills:

- Bachelor’s degree in journalism, PR or related fiel

- 5+ years of B2B writing experience in real estate, business, marketing, and/or sales.

- 2+ years of experience managing content team.

- Exceptional both fluent written and verbal business English and fluent/ native Russian. Other languages are an added advantage.

- Knowledge on the fundamentals of SEO and keyword search.

- Strong communication skills to facilitate collaboration between marketing teams and ensure a productive environment.

- Ability to multitask in a fast-paced environment and prioritize deadlines accordingly with globally located team.

- Acute attention to detail and proof-reading skills.

We offer:

⁃ We are willing to consider your salary range. salary in USD;

- Work remotely from anywhere in the world;

- Contract with a legal entity in Dubai.

- Paid vacation and sick leave

Send a short story about yourself and a portfolio