Marketing Analyst

Company Overview:

Established in 2008, The Metropolitan Group is a distinguished company that has been dedicated to providing exceptional property-related services and support to clients in both local and international markets. As a prominent leader in the UAE real estate sector, our flagship entity, Metropolitan Premium Properties, is acclaimed as one of Dubai's premier real estate agencies. We hold the prestigious accreditation as a broker for licensed developers in Dubai, Abu Dhabi, and Ras Al Khaimah, and have consistently earned accolades for our remarkable sales achievements from prominent UAE real estate developers such as EMAAR, Dubai Properties, MERAAS, DAMAC,  ALDAR and many others.

Job Overview:

The Marketing Analytics Specialist will be responsible for analyzing marketing data to provide insights to drive strategic decisions, optimize marketing efforts, and improve ROI. This role involves working closely with cross-functional teams, including marketing, sales, and finance, to ensure data-driven strategies align with business goals.

What you’ll do:

• Collect, analyze, and interpret data from various marketing channels (e.g., real estate portals, direct marketing, SEO, social media, web analytics, Adwords) to measure performance and identify optimization opportunities for growth.
• Develop and maintain dashboards and reports to track key marketing metrics, such as conversion rates, customer acquisition costs, traffic trends and others.
• Provide actionable insights to optimize marketing campaigns, including A/B testing, customer segmentation, and personalization strategies.
• Analyze customer behavior and journey data to inform targeting and personalization strategies.
• Assist in forecasting marketing performance and setting goals and strategies based on historical data and market trends.
• Work closely with the marketing team to provide insights that drive initiatives and campaign improvements.
• Conduct competitive analysis and market research to identify growth opportunities.
• Ensure the accuracy and integrity of marketing data through regular audits and maintenance of data sources.

What we’re looking for:

• Bachelor's degree in a relevant field such as Data Science, Statistics, Business, or Real Estate.
• Strong knowledge of Excel.
• Strong analytical skills and the ability to translate data into actionable insights.
• Excellent communication skills, both written and verbal.
• Knowledge of real estate industry dynamics, particularly in Dubai, is a plus.
• Experience in data analysis, preferably in the real estate sector, is desirable.

What We Can Offer:

• Employment visa and comprehensive medical insurance.
• Competitive pays, benefits, and bonuses.
• Company laptop, phone and SIM card provided.
• Access to training and development programs to enhance your skills and advance your career.
• State-of-the-art offices located conveniently in Internet City.
• Relocation to Dubai, UAE (if necessary).

Join Metropolitan Premium Properties:

• TOP-3 Best Workplace 2024 in the UAE.
• Accredited as a GREAT PLACE TO WORK in the UAE for 3 years in a row.
• Leading company in the UAE market with 15 years of experience.
• Top-selling broker with all major UAE developers.
• Recipient of the International Property Awards 2022 for "Best Real Estate Agency Marketing."
• Awarded with the Feefo Platinum Service Award 2024 for delivering exceptional customer service in the real estate industry.

Hiring Flow:

If you believe that the role aligns with your career goals, kindly submit your CV in English. The hiring process involves the following steps:

• Recruiter Interview: A chance for us to get to know each other better.
• Hiring Manager Interview: An opportunity to meet key team members and delve into job details.

We look forward to welcoming talented individuals to contribute to Metropolitan success stories.