Marketing Analyst

We’re looking for a Marketing Analyst who will bridge customer insights and marketing strategy. This role is focused on analyzing how different customer segments interact with our product and marketing channels to inform better targeting, positioning, and messaging. You’ll work with both behavioral data and qualitative feedback to help shape campaigns, optimize funnel performance, and fine-tune communication across the customer journey.

About Synder

Synder is an easy accounting platform that helps accounting professionals and business owners record, reconcile, and recognize online sales and subscriptions.

For additional background:

• Alumni of Y Combinator, a leading startup accelerator;
• Alumni of the AICPA accelerator program for accounting innovations;
• Member of the BDO Alliance USA, one of the largest networks of independent accounting, tax, and advisory firms;
• Trusted by accountants as a top integration for QuickBooks;
• Spotlighted as “Popular with Businesses in the United States” on the Shopify App Store;
• Today, almost 5,000 businesses use Synder daily;
• The platform processed $10B+ worth of transactions in 2024.

What You Will Do

• Conduct quantitative analysis of user behavior to uncover trends in product adoption, feature usage, activation, and churn.
• Set up and maintain custom events and properties in Mixpanel.
• Troubleshoot tracking issues and discrepancies between Mixpanel, HubSpot, and ad platforms (e.g., Google Ads).
• Ensure accurate attribution of leads to marketing channels and campaigns.
• Analyze sales and success calls, onboarding forms, and customer stories to extract insights for strategic messaging.
• Collaborate closely with Marketing and Sales to refine value propositions based on customer insights.
• Analyze digital marketing campaigns and business data to
  deliver actionable insights and drive strategic decisions

What You Need

• 3+ years of experience as a Marketing Analyst, Product Marketing Analyst, or similar analytics role.
• Hands-on experience with Mixpanel or similar analytics tools.
• Ability to connect quantitative data and qualitative insights.
• Strong critical thinking skills and the ability to present clear, actionable insights.
• Excellent communication skills, with English proficiency at B2+ level.

What We Offer

• Competitive compensation
• $120 monthly allowance for insurance, sports, or wellness activities
• 10 PTO days + 10 sick leave days annually
• Fully remote setup
• Supportive, collaborative team culture that values initiative and ownership

Our Hiring Process

1️⃣ HR Interview 
2️⃣ Test Task
3️⃣ Final Interview with the Hiring Manager
4️⃣ Reference Check & Offer

Ready to Join?

If you’re excited to grow, make an impact, and work with a dynamic international team — we’d love to meet you!
Apply now and let’s shape the next success story together